It was June, 1989, when I opened sarah’s kiddles and it’s been quite a journey since then. I’ve made many wonderful friends and have watched many children grow to be adults and have their own children. Oh how lucky I have been to have witness this and be part of so many lives. It fills my heart. So after 28 years on Bay Avenue, I’ve decided to retire. We will start our Retirement Sale, November 1st. So from my heart, I thank you all for choosing to shop at Sarah’s Kiddles and for supporting the downtown of Point Pleasant Beach.

Shop Local,
Ellen Mautner

Sarah’s Kiddles is a full service Infants and Children’s clothing store with great accessories. Our collection includes lines of clothing from Kissy Kissy, Angel Dear, Magnolia Baby, Hatley, and Mayoral for all.

Our Collection


In our girls collection we have fashionable clothing from Ragdolls and Rockets, Mayoral for girls, Hatley, Mimi & Maggie, Cotton Kids and so much more!


Oh boy, do we have boys, from Mayoral for Boys, Jack Thomas, Hatley, Wes & Willy, and our very own hand loomed sweater for all!


We also carry sleepwear for all from Hatley Sleepwear, New Jammies, all organic and Books to Bed! Our sizes range from Newborn thru girls 14 and boys 12.


We opened in June of 1989, when my children were 8 and 6 years old.  Now we are in our 27th year of business and happy to able to still be doing what we love most!